Kawai Piano Bridge Display
The brief was to create a display that frames and highlights flagship Kawai Pianos, ensuring they stand out in-store. The design needed to prioritize ease of installation and portability for reps, making the display both functional and visually impactful.
The Brief
Treat engineered a sleek and sophisticated display solution that transformed from flat pack to a fully activated permanent installation in under ten minutes. The intelligent design featured robust steel tongue-and-groove components that effortlessly slotted together, ensuring both ease of assembly and structural integrity.
Illuminated with vibrant red LED light strips and a glowing logo, the display cast a soft red hue over the pianos, creating a striking visual impact. To further enhance the presence of the installation and define the allocated footprint, we also sourced a large-format branded floor mat, securing and elevating the overall in-store real estate.
The Design

